Milwaukee · PR & Earned Media
Milwaukee PR, built to be mentioned.
Press coverage used to live in the morning paper. Now it is also what ChatGPT, Gemini, and Google AI Overviews read before they answer a question about you. We earn the coverage, then make sure it turns into mentions that last.
A Milwaukee communications firm since 2013. As seen on FOX6 News Milwaukee and heard on WUWM 89.7 FM, Milwaukee’s NPR.
What’s included
PR that people read and AI repeats.
Media relations
Story development and pitching to Milwaukee and Wisconsin business, community, and broadcast outlets, plus trade press in your industry.
Press releases built to be cited
Plain facts first, a number worth quoting, a date, and structured data, published on your own site so search and AI engines can verify it.
Your newsroom
An owned, always-current newsroom page: news, fact sheet, leadership bios, and media contact. The source of truth engines and reporters both check.
Thought leadership
Bylines, op-eds, LinkedIn, and podcast and panel placement for the leaders who should be the quoted expert in your field.
Founder and brand visibility
A consistent story across your site, profiles, directories, and press so people and AI engines get the same facts everywhere.
Measured in AI answers
We track whether coverage shows up in AI answers, branded search, and leads, using the method behind the Mention Report.
How it works
Earn it. Publish it. Prove it.
1. Find the story
We check how you show up today in the press, AI answers, and search, and find the story worth telling.
2. Earn and publish
We pitch the outlets your market trusts and publish the same facts on your newsroom, so the story exists either way.
3. Measure the mention
We retest what AI engines say about you, report it in plain English, and plan the next story.
Also in Milwaukee
PR works better with the rest of the stack.
FAQ
Common questions
Do you do PR in Milwaukee?
Yes. Mention Group started in 2013 as a Milwaukee communications firm. We pitch Milwaukee and Wisconsin business, community, and broadcast media, write press releases, build online newsrooms, and place thought leadership for leaders who should be quoted.
How does PR help AI search?
AI assistants like ChatGPT, Gemini, and Google AI Overviews build answers from sources they trust, and credible news coverage is one of the strongest. Coverage that states clear facts about you gives those engines something reliable to repeat.
What is a press release built for AI search?
It leads with plain facts: who, what, where, when, and a number worth citing. It lives on your own newsroom page with structured data and a date, so search engines and AI assistants can find it, verify it, and quote it accurately, long after the news cycle.
Can you guarantee coverage?
No, and be wary of anyone who does. Editors decide what runs. We improve your odds with a real story, the right outlets, good timing, and relationships, and we make sure your own newsroom carries the story either way.
How do you measure PR now?
Beyond clips and reach, we track whether coverage shows up where decisions happen: in AI answers about your category, in branded search, and in referral traffic and leads. The method is the same one behind the Mention Report.
Do you work outside Milwaukee?
Yes. We work across Wisconsin, including Wauwatosa, Brookfield, Cedarburg, Racine, Kenosha, and Madison, and with national brands that want a Midwest story told well.